Conquer the World Through the Written Word

5 Ways You Can Conquer the World Through the Written Word

While technology has changed the way that we read and how we interact with books, people still don’t read as much as they used to. With high definition TV, blogs and 3D movies, it’s no wonder that people are embracing new and exciting forms of entertainment. That being said, there are still several reasons to pass your days with a good book in your hands.

Written Word

1. You Learn From History

If you’ve got a great idea for a business, movie, product or anything else that you think is completely original, it can save you a lot of time and possibly even money if you’re aware that that idea has actually been tried before. While you can still put your special take on the idea, reading about how it was done before can prevent you from making the same mistakes and doing it the exact same way that it was done in the past. Read about and learn from past experiences to enhance your own.

2. It’s Easier to Learn

When you read, you activate special parts of your brain that make it easier for you to process and gather information. As you age, reading makes it easier for you to continue learning new information and use new technology. One of the fascinating things about reading is that your brain’s occipital-cerebral cortex can extend past its limitations in order to process written language. Continue reading

QR Barcodes: One of Life’s Greatest Hacks

QR Barcodes: One of Life’s Greatest Hacks

Many people are using technology to simplify their lives these days. Thanks to the proliferation of mobile devices, human beings are constantly plugged into the world at large. This constant connectivity can not only keep you in touch with the rest of humanity, it can also be utilized as a means of keeping track of your life on a daily basis.


One way to accomplish this is through the increasing use of QR barcodes. QR codes were invented in the mid-90s as a means to track vehicle parts during the manufacturing process. Since then, QR codes have been used in a number of innovative ways, from marketing measures to assisting in education.

While they are most often used as method of marketing and advertising, there are many more interesting uses for this burgeoning technology. The following are just a few of the more inventive uses of QR codes in everyday life.

Returning Lost Items to Their Rightful Owners

Everyone’s experienced the sheer panic of losing something valuable to them, whether it’s a pricey electronic device or a beloved pet. By using QR labels, you can ensure that anyone who comes across your lost item can contact you immediately to initiate its timely return.

From cameras to mobile devices, QR labels can offer another form of contact to facilitate a speed return of the lost or stolen goods. Many mobile phones are unable to used without a pass key, making it impossible to contact the owner if found. By affixing a related QR code to your phone, you provide an incredibly simple way to make contact.

QR codes are also a great way to ensure pets are returned to you in the event they go missing. Unlike traditional pet tags, QR codes can allow immediate contact between the owner of the pet and the person who is currently in possession of it.

Engaging Museum-Goers

Several well-known museums have been incorporating QR codes into their exhibits. This allows patrons to receive additional information on each displayed piece, as well as initiating guided tours via the patron’s mobile device. This creates an interactive experience that many people today crave. Instead of merely viewing works of art, patrons can actively engage with them, learning many new things in the process.

Challenging the Standard Restaurant Experience

QR codes can be used within a restaurant setting to offer additional information on menu items. This can include things like nutritional content, as well as listing ingredients, which is helpful to those who may have allergy concerns. Of course, QR codes are not restricted to just information alone. Restaurants also utilize QR codes for things like expediting ordering or giving diners directions. One restaurant even uses QR codes in lieu of waiters and waitresses, allowing diners to order from a QR code menu on every table.

Promoting Special Events

Many companies have made use of QR codes as a means of promoting certain events or contests. In some cases promotions proved to be hugely successful, with hundreds of thousands of clicks generated for a particular campaign. Other promotions contributed to huge spikes in sales figures, which were facilitated by the use of QR codes. This is a great way to attract attention, as well as to provide an easy way for people to sign up for contests and other promotions.

Educating Children

More and more teachers are discovering just how useful QR codes can be in the classroom. Many use these codes as a means of further engaging children, most of whom are well-versed in the use of mobile devices. QR codes can be used as a supplement to traditional homework and note taking, or can be used as a replacement for hard copies of such works. This can reduce lost or misplaced projects, as well as acclimating school children to our increasingly digital world.

Landing a New Job

Inventive job seekers have taken to using QR codes as a supplement to traditional business cards. Instead of just providing contact information, a QR code can offer a fuller perspective on a prospective employee. The code can lead employers to things like portfolios, resumes, as well as any other information a job seeker wishes to share. By personalizing your business card with QR codes, you can rest assured that you will stand out from other applicants who have chosen traditional means of promoting themselves.

QR Codes Have Limitless Applications

Whether you are invested in the education of the younger generation or want to ensure a safe return of your valuables, QR codes offer boundless solutions to many problems. With just a bit of creativity, you can apply this ingenious invention to a number of situations.

6 Great Reads for Elementary Education Teachers

If you are an elementary teacher, or looking to become one in the near future, it is always a good idea to get your hands on some great books about elementary education. Quality education books will help you become the best teacher you can be and will be very valuable to you as you create lesson plans for your students. Here are a few great books to help you get started in your journey as a teacher.


1. 6+1 Traits of Writing: The Complete Guide: Grades 3 & Up: Everything You Need to Teach and Assess Student Writing With This Powerful Model by: Ruth Culham

Looking to improve your students’ writing? The 6+1 Traits of Writing guide assists teachers in developing a better teaching system for writing. It is based on the theory that children should learn how to assess their own writing and come up with the ideas and content on their own. The author, Ruth Culham, talks about 6-7 traits of writing to help children break down the elements of writing. For teachers, this is a great resource to improve comments to their students in order to make them helpful and constructive. Continue reading

Your Very Own Herbal Library

herbalHerbs are plants beloved by gardeners the world over. Valued for their beauty, scent, flavor, and medicinal value, herbs are being discovered by a whole new generation of enthusiasts. Many people are interested in the potential of herbs to be used to promote health in a natural way.

Thanks to the wealth of information published on herbs for healing, it is now easier than even to study herbalism at home. These are a few books that should accompany every home herbal medicine chest. They are some of my personal favorites and I think they will be some of yours, too. Continue reading

Study Up On Social Media Marketing

Social media marketing has revolutionized the way that businesses and customers connect and interact. In the past, businesses were primarily responsible for generating interest in the products and services they offered. Now it is possible for businesses to harness customer interest and work together with the people they serve to reach an increasingly broad base of potential customers. Multimedia marketing is no longer confined to just print and television. Many types of branded media can be turned into value-rich content for users around the world.


Navigating the increasingly complex world of social media marketing requires an in-depth understanding of customer behavior and business activity. No matter how long you have worked at marketing, I believe there is something new to be learned; these are some of my favorite books on this intriguing subject. Continue reading

5 Books About Richmond, VA You Won’t Want to Put Down

Have you ever been to Richmond, Virginia? Would you like to learn more about it? Whether you are living in Richmond, wanting to travel there, or just love learning about different places, there are several books that you won’t want to put down. Each book is chalked full of information about the history and culture of Richmond. There are also several which are specific to certain topics that you may enjoy. The following are reviews of books that are highly recommended.

richmond virginia

1. Richmond: The Story of a City by: Virginius Dabney

For a history of Richmond up until about 1970, Richmond: The Story of a City is the book to turn to. The author, Virginius Dabney was a Times-Dispatch writer for about 50 years. Because of this, he knows quite a bit when it comes to the city of Richmond, Virginia. This book gives an overall comprehensive history of the city with great details as to how and why the city was founded. It also talks about Richmond’s major industries and its role in being a major river port and a railroad hub. Richmond is known for being the capitol during the Civil War for the Confederate States of America and Dabney describes this central role perfectly. It provides the reader with complete and accurate information about the city of Richmond’s past and its importance in the business and financial world today. Continue reading

Recommended Books on Chesapeake Bay Conservation

Chesapeake Bay Conservation Corps

Chesapeake Bay Conservation Corps

The Chesapeake Bay region is a world-famous watershed area full of distinctive plant and animal life. Known for its stunning scenery and abundant native wildlife species, the Bay is also regarded as one of the most threatened ecosystems in North America. Awareness of Chesapeake Bay conservation has grown considerably in the past several years, thanks in part to a number of exceptional books published on the subject.  I highly recommend these books to anyone interested in the Chesapeake Bay ecosystem, conservation, and native North American ecology.

The Chesapeake: An Environmental Biography by John R. Wennersten

Many books on conservation focus their discussion on recent history and on current developments. This natural history (or as the author calls it, an “environmental biography”) looks at the long-term history of the Chesapeake region and examines how it developed its distinctive characteristics. Most interestingly, this book looks at the way that people have regarded this area and how there have been many Chesapeake Bay regions throughout human history. As you will see, our human relationship with this region goes back a very long way. Continue reading